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#48 Weekly Dan — My challenges
What drives me mad these days?
This is the #48 Issue of Weekly Dan.
Every Tuesday, I share an actionable essay for Solopreneurs.
Today let’s talk about my challenges.
My buddy Marc posted a gem yesterday. He shared three stressful things on his Entrepreneurship journey.
Usually, Solopreneurs don’t share such fears publically. Tweeting another MRR screenshot is much easier than revealing your intimate thoughts.
I want to be real too.
That’s why today I will share five challenges that drive me crazy these days.
February started great. We were getting constant sales every day.
Not going to lie; waking up to $300 sales notifications is amazing.
And then suddenly nothing. The four last days — 0 sales.
And on the back of my head, I know we have a Product Hunt launch next Monday, and everything will be back fine. But what if not?
The uncertainty of one-time purchases is painful. You have a micro panic attack if you don’t see new sales one day. It was true 6 months ago. It is still true today.
Everyone is saying, “You need a loyal tribe of fans”. Okay, but how can I get one?
Sure, I have Twitter followers and Newsletter subscribers. (and I appreciate you all!)
But I don’t feel deep belonging to any community out there. It’s just random people doing random stuff.
There are no loyal tribes of MakerBox customers or Weekly Dan readers.
And this loneliness bothers me.
Constant micro failures
I don’t think I failed big in the last 6 months. All strategic bets worked out more or less on decent levels.
But if I analyze the micro level — oh, boy, it’s a mess.
My newsletter is not growing fast enough
SEO results are random and insufficient
The “Positioning That Sells” launch was far below expectations
My Twitter growth has almost plateaued
MakerBox’s home page confuses most users
80% of the time, I deal with the consequences of my failures.
It’s not a pleasant exercise.
Switching from education to building
I am tired of educational resources. I have nothing new to say and need a break to get inspiration. The idea of building tools for some time sounds perfect.
But this transition is scary.
It means stepping out of my comfort zone. And if I fail there, it will be clear that I am not that good at marketing. Ouch.
Not doing enough
I have a constant inner fight about the amount of work I need to do daily.
One part of me wants to go monk mode until I see $10 000 monthly revenue.
The other part of me (with common sense) wants to have a more diverse lifestyle.
So it’s constant overthinking if the day was productive enough. Every single day.
I hope that reading about my challenges will make it easier to solve your own problems. Because you will know that it isn’t always a shiny success and hockey stick growth. Sometimes it’s just anxiety and overthinking.
Thank you for reading this issue. It means a lot to me
Mind to give me some feedback?
See you on Friday with 5 golden nuggets for Solopreneurs ❤️
Absolutely not a CTA 🙃
1) Get more sales with the positioning your audience can’t ignore
My actionable video course to improve your marketing.
2) Get 100 more marketing ideas with MakerBox Workbook
A marketing co-pilot for busy Solopreneurs.
3) Let me roast your landing page
It will be painful. You will love it.